In the mid-1980s, a Robert Kelley of Carnegie Mellon University began to research why some engineers at Bell Labs performed so much better than others. The answers he found surprised him. By any conventional analysis, the outperforming engineers were nothing special. They seemed just like anyone else.Yet when he looked at...
80% of B2B leads come from LinkedIn vs. 13% on Twitter & 7% on Facebook. This one stat alone should be enough to convince you to start investing your time in LinkedIn as a B2B marketer. Of all B2B leads coming from social media, LinkedIn is responsible for 80%. That’s 4 out of...
Introducing a new series of videos to help you on Linkedin...
Introducing a new way to get leads, and you don't have to be a troll....
61 million LinkedIn users are senior level influencers and 40 million are in decision-making positions. This comes straight from LinkedIn’s Marketing Solutions Blog. From a B2B perspective, the decision-makers you’re trying to reach are using LinkedIn. If you double down on your LinkedIn efforts, you’ll be able to target the right people in the...
I'm surprised this hasn't gotten more attention. By developing the world’s first Economic Graph, we are realizing LinkedIn’s vision to create economic opportunity for every member of the global workforce. In this video, LinkedIn CEO, Jeff Weiner, describes how we are digitally mapping the global economy....
LinkedIn now has over 500 million members. According to Business Insider Intelligence, TechCrunch & Fortune, LinkedIn has officially crossed the half-billion user mark in 2017. Since they were founded in 2002, they’ve continued to grow their user base year after year.260 million LinkedIn users are logging in each month. LinkedIn’s monthly active user base reached 260 million in March...
A couple years old, but still has value. CEO Jeff Weiner delivering the LinkedIn 2014 Company Presentation at the Morgan Stanley Technology, Media & Telecom Conference in San Francisco, California on Monday, March 3, 2014. This presentation outlines LinkedIn's growth, our value propositions for our members and customers, as well...
LinkedIn is the #1 channel B2B marketers use to distribute content at 94%. According to LinkedIn’s Sophisticated Marketer’s Guide to LinkedIn, 94% of B2B marketers use LinkedIn as a content distribution channel, compared to Twitter at 89%, Facebook and YouTube both at 77%, and Google+ 61%. If you have content to distribute (which you...
Brand new animated video explainer highlighting the values of using Linkedin™ for lead generation....
